The game of golf has a long history of being a leader in philanthropic contributions and giving to charity is an integral part of the sport. The sport can even be recognised as the leader in charitable giving around the world setting the benchmark for incorporating sports and philanthropy.
The UAE hosts some of the most important tournaments in the world and we have witnessed amazing support from our local golf partners like Dubai Golf. Dubai Golf holds several events and tournaments at Dubai Creek Golf and Yacht Club and Emirates Golf Club to support Al Jalila Foundation throughout the year. These events range from local club members getting together to support their dedicated cause to world class events featuring the stars of the sport.
These prestigious golf events have not only led to great fundraising but have opened many avenues for other partnerships. Massive, televised events have shown our logo to the world as world famous golfers wear pink in support of breast cancer research in the UAE and beyond. We have even had several star professional golfers visit Al Jalila foundation to donate a portion of their winnings to charity and have their name engraved on Bassmat Rashid Bin Saeed donor recognition wall.
We are grateful and proud of our partnership with Dubai Golf who, since 2015, have raised an astonishing AED 800,000 for Al Jalila Foundation. We look forward to many more years of working together for the greater good of the community.
Pier is the artist behind ‘The Pink Couch’ a beautiful tribute to Majlis Al Amal and the community of cancer warriors that have been a shoulder to lean on when life with cancer gets too much to bear. Pier recently had the honour of sharing her art notebook with Her Highness Sheikha Latifa bint Mohammed bin Rashid Al Maktoum, Chairperson of the Dubai Culture and Arts Authority (Dubai Culture), during her visit to the cancer drop-in centre. “It was an unforgettable experience, I never imagined that my cancer journey would lead me to this incredible moment” Pier exclaimed.